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June 17, 2019

Your Baby is Ugly – Rapid-fire Live Landing Page Critiques

presented by Tim Ash Your landing page stinks – it’s just a question of degree. Bring your URL and Conversion Rate Optimization expert Tim Ash will give you some quick and actionable tips to immediately improve performance. Guaranteed to be an educational and entertaining session!

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Speaker

July 2, 2019

The Power of Amazon Ad Campaigns

Presented by Christy Kirk In this session, Christy will share the power and opportunity of Amazon Advertising to increase the discoverability of your book. She’ll explain how the best ads work, why ads aren’t always a silver bullet, and what you can reasonably expect from an ad campaign. 

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Speaker

July 1, 2019

Ken Blanchard – live from New York

Presented by Ken Blanchard Ken Blanchard, streaming live from New York, comes clean about his writing process, his favorite kinds of promotion, why he doesn’t write alone, and why feedback is the breakfast of champions. Ken loves a robust Q&A session, so come prepared with questions!

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Speaker

July 1, 2019

B2B Journalists & Business Bloggers Panel

Presented by Peter Economy, James DaSilva, Ed Frauenheim – moderated by Susan Fowler Writing for B2B and business publications is a potent book marketing strategy. But 95% of PR pitches end up in the publisher’s junk email box with maybe five percent sparking interest. Three experts reveal what they believe the magic 5% do differently:   James daSilva, editor […]

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Speaker

June 24, 2019

3 Keys to Promoting Your Book and Personal Brand: A Content Marketing Perspective

Presented by David Witt As with almost everything, book marketing has evolved with the times. Fauzia Burke has been on the front lines of digital marketing for authors since 1995 and seen the evolution first hand. The advent of the web meant that authors and publishers had to change the way they marketed their books […]

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Speaker

July 3, 2019

Boost Your Book Sales With Bulk Orders

Presented by Tony DiCostanzo & Leslie Crandell 100 is better than 1.  Leslie Crandell from Berrett-Koehler and Tony DiCostanzo from BookPal will share tips for creating and promoting bulk sales opportunities for your book.  There will be a Q&A session, so please bring your questions.

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Speaker

July 2, 2019

Bulk Book Sales

Presented by Tony DiCostanzo, Leslie Crandell

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Speaker

July 2, 2019

Bulk Book Sales – Deeper Dive for Author/Speakers

Presented by Tony DiCostanzo & Karlyn Hixon

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