TikTok and Authors: Is the Platform Right for You?
TikTok has been all the rage for teens for a couple of years, but is this a place that can benefit authors and books? The answer is YES and in this session, we’ll discuss strategies for success.
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- Discover if TikTok is a platform for your book or work.
- Learn how to network, develop your brand, and build a following on TikTok.
- Learn strategies for batching video content development to make the commitment easier.
Christy Kirk is the VP of Client Services at Weaving Influence, a boutique digital marketing agency specializing in book launch promotion. Before joining Weaving Influence, Christy worked with Fortune 500 brands such as Procter & Gamble, Carlson-Rezidor Hotels, and others shaping social media strategy and content with award-winning results. She’s a former television journalist and lives in Durham, North Carolina with her husband, 3 children, 2 cats and a dog. Learn more at weavinginfluence.com.
Eliza VanCort grew her following from 0 to over 100,000 followers in less than a year. She is a best-selling author, speaker, thought leader, and teacher. Eliza’s speaking engagements and workshops cover a wide variety of topics, including voice, body language, intersectionality, claiming space, whiteness, allyship, and more to create an environment where folks can talk authentically and build community within and outside of their respective organizations. Learn more at http://www.elizavancort.com or connect @ElizaVancort.